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As part of the new strategy, Business-to-Business (B2B) needs to be more included and on the long-term make up a bigger part of the business in JYSK. Increased visibility online and more focus on sales for the business community in the stores are part of the formula for success.
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On 21 June, Jacob Brunsborg took over the position as Chairman of Lars Larsen Group. He looks forward to continue to run JYSK and the rest of Lars Larsen Group as strong family owned companies
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A Danish gospel choir gave a surprise concert in one of the JYSK stores in Bucharest. The singers admit that this was the most unusual place they sang.
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We have asked three new JYSK colleagues from different countries what it has been like to start in JYSK. Here you can meet Marthe from Norway, Michal from Poland and Luke from UK.
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The opening of the fourth store in Ireland was not a standard opening. A missing sprinkler system nearly canceled the opening of the store in Portlaoise, but thanks to a great team effort, it became a successful pop-up market instead.